Plan the development timeline
Understand how scope and decisions affect the schedule.
Professional website development
The Website Development Process, Step by Step
A dependable website development process turns business goals into testable decisions. Each stage should reduce uncertainty before the next stage begins while leaving room for evidence-based changes.
Focused guidance
1. Discovery and requirements
Define the audience, offer, required journeys, content, integrations, measurement plan and ownership. This establishes what the website must achieve before visual ideas or technology choices dominate the conversation.
Focused guidance
2. Structure and responsive design
Map pages to distinct visitor needs, create wireframes and establish reusable design patterns across mobile and desktop. The website brief generator provides a useful starting point.
Focused guidance
3. Development and quality assurance
Build semantic templates, content controls and integrations, then test forms, error states, accessibility, responsive behaviour, speed and technical SEO. Review the web development services behind this stage.
Focused guidance
4. Launch and improvement
Prepare redirects, analytics, Search Console, backups and rollback steps. After launch, verify important journeys and use real search and conversion data to guide improvements.
Based in South Africa, working remotely with businesses locally and worldwide.